Lamborghini

Lamborghini Urus: Inspired Design

Lamborghini Urus: Inspired Design

Mitja Borkert, Head of Design at Centro Stile Lamborghini, discusses the upcoming Urus, the world’s first SSUV, and its stunning design. Exploring two classic Lamborghini models, the Countach and the LM002, we trace the parallels between the past and the present, while we prepare to shape the future. #SinceWeMadeItPossible Watch the Urus worldwide premiere live December 4, 06.00 PM CET ...

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Pioneering perfection: From the Lamborghini LM 002 to Urus.

Pioneering perfection: From the Lamborghini LM 002 to Urus.

In the 1980s, the Lamborghini LM 002 pioneered the luxury, high-performance SUV concept, which would become mainstream only a decade later. Now, true to our vision of innovation, we’re about to unveil the world’s first Super Sport Utility Vehicle. Follow the Urus worldwide premiere live December 4, 06.00 PM CET on YouTube, Facebook, live.lamborghini.com, and SinceWeMadeItPossible.com

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Urus: A Super SUV with Super Sports Car DNA

Urus: A Super SUV with Super Sports Car DNA

Lamborghini Chief Technical Officer Maurizio Reggiani describes the vision behind the Urus: the world’s first Super SUV, with pure Lamborghini super sports car DNA. https://lam.bo/MR_interview_yt #SinceWeMadeItPossible

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Lamborghini Urus: Driving Modes

Lamborghini Urus: Driving Modes

Lamborghini Urus, the world’s first Super SUV, provides cutting-edge driving modes that ensure outstanding performance, regardless of the terrain. From off-road adventures, to breathtaking race track thrills, through glittering city streets: Urus brings pure Lamborghini style and performance to any driving environment. https://lam.bo/drivingmode_yt #SinceWeMadeItPossible

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Lamborghini Urus: Corsa Driving Mode Active

Lamborghini Urus: Corsa Driving Mode Active

Urus, the world’s first Super SUV, is at home on the city streets as it is on the racetrack. Discover the breathtaking speed and control of the Corsa driving mode. #SinceWeMadeItPossible https://lam.bo/track_yt

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Lamborghini Urus: Corsa Driving Mode Active

Lamborghini Urus: Corsa Driving Mode Active

Urus, the world’s first Super SUV, is at home on the city streets as it is on the racetrack. Discover the breathtaking speed and control of the Corsa driving mode. #SinceWeMadeItPossible https://lam.bo/track_yt

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Urus: Delivering Lamborghini Quality

Urus: Delivering Lamborghini Quality

What makes a Lamborghini, a Lamborghini? Thomas Kolthoff, Chief Quality Officer at Lamborghini, discusses the quality control procedures developed for the upcoming Urus, the world’s first Super SUV. https://lam.bo/TK_interview_yt #SinceWeMadeItPossible

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Lamborghini Urus: Terra Driving Mode Active

Lamborghini Urus: Terra Driving Mode Active

The Lamborghini Urus features a driving mode for any type of terrain. From glittering city streets to challenging off-road tracks, the world’s first Super SUV provides absolute control and performance. Terra driving mode: Off-roading, the way it was meant to be. https://lam.bo/terra_yt

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Urus, Manifattura Lamborghini and the Future of Car Production

Urus, Manifattura Lamborghini and the Future of Car Production

Lamborghini CFO Paolo Poma talks about Manifattura Lamborghini, our cutting-edge factory 4.0, Urus, and the coming together of groundbreaking technology and unparalleled craftsmanship. https://lam.bo/PP_interview_yt

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Urus: A Game-Changer for Lamborghini

Urus: A Game-Changer for Lamborghini

Federico Foschini, Chief Commercial Officer at Lamborghini, discusses Urus: the world’s first Super SUV. Urus provides exciting new opportunities, while staying true to the Lamborghini identity and vision. https://lam.bo/FF_interview_yt

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